Press Release

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Infopia Announces Addition of Over 100 New Customers

Online Retailers Are Switching to Infopia’s Transact eCommerce Platform

Salt Lake City, UT – October 9, 2008 – Infopia (http://www.infopia.com) , the leading SaaS eCommerce platform provider, announced today the addition of over 100 new customers who have recently switched to the Infopia Transact eCommerce platform from competitive solutions. More and more small and mid-size online merchants are switching to Infopia to grow their business on the Transact platform after seeing results from other merchants who had made the switch. Easy on-ramping and fast results from Infopia Storefronts, eCommerce operations and customer relation management (CRM), have been a particular draw to many online merchants who are unhappy with shortcomings of their current eCommerce platform.
Online retailers looking for ways to grow and streamline their businesses through SaaS eCommerce platform offerings, such as Infopia Transact, has been a growing trend in 2008 and will continue going forward due to the value, continuous innovation and flexible functionality.

“Infopia’s professional services helped us start working in their new platform almost immediately,” said Erik Schuerholz, President of GM Cycles. “The transition went much smoother than expected and we had plenty of support as needed. Much of our inventory moved over the first day, and we even processed a sale within the first two hours of launching. With Infopia’s help, we look forward to growing our business.”
 
“Our new Infopia Storefront has nearly doubled our web sales in just two months,” said Jake York, President of Velocity Distributing. “The new look and feel adds another level of buyer confidence, as well as incredible merchandising capabilities. Having Infopia design the site was valuable in more ways than one. Their eCommerce expertise brought a different perspective with a tremendous, immediate result and we can now easily extend our site whenever necessary. The new site has been a huge turning point in our business and we’re very excited about the future.”
 
The unique integration with salesforce.com has also changed how online merchants operate. “The combination of Infopia Transact and the Salesforce AppExchange has made our CRM nearly seamless,” said Al LaPeter, President of Prime Electronics. “The customer reporting and dashboard options have given us greater ability to analyze our sales and customer buying habits, so we can more easily focus on our marketing and better serving our customers.”

About Infopia

Infopia provides eCommerce software and services with its Infopia Transact solution to help merchants grow their online business. From managing inventory across multiple online channels, to creating enterprise level websites, to integrating business applications such as CRM, Infopia has the right tools to increase online revenues. Infopia is an award-winning eCommerce solution company headquartered in Salt Lake City, Utah. For more information, contact an Infopia eCommerce Expert at 888.337.6352 or visit www.infopia.com.

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Contact
Jay Shaffer
Infopia, Inc.
+1.801.990.4700
jshaffer@infopia.com