Press Release

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Infopia Continues to Evolve Highly-Acclaimed Marketplace Manager eCommerce Platform


Upgrade includes greater support for online selling channels, order execution, analytics and CRM

Salt Lake City, UT - October 25, 2006 - Infopia, the industry leader in Multi-Channel, Online selling solutions, today announced its newest release of Marketplace Manager, version 6.4, that provides new and significant capabilities to help online merchants drive more transactions, revenue and profits. The new release is generally available now and is free to all current Infopia Marketplace Manager users.

"Infopia is very aggressive in pushing the innovation envelope and continually evolving our solutions to help our customers be even more successful," said Bjorn Espenes, Infopia's chief executive officer. "Driving more transactions for our customers is a priority that's hardwired into Infopia's revenue model, so it's in our best interest to provide the latest capabilities to all our customers in the shortest time possible."

The new release not only delivers new functionality, but it also streamlines additional processes and provides integration and compatibility with other new technologies and services. Highlights from this latest release from Infopia include:

Extended Selling Channels

  • uBid - sell on "The marketplace you can trust"T for all Infopia merchants
  • Bid4Assets - sell specialized and high-value goods for all Infopia merchants
  • Comparison Shopping - enhanced management of comparison shopping sites, which includes support for Shopzilla (BizRate), Google Base (Froogle), GoAntiques.com, PriceGrabber.com, and Shopping.com
Enhanced Checkout & Order Execution

  • PayPal Express Checkout - streamlined checkout and payment process from cart
  • PayPal Website Payments Pro - one-stop payment processing for merchants
  • Google Checkout Integration - enhanced Google payment and checkout service
  • Shipworks Integration - complete shipping execution and management
Intelligent Merchandising

  • Google Analytics Integration - website activity insight with Google's latest analytics tool
  • Hammertap Research - eBay Market Data to drive decisions on merchandising
Owning the Customer

  • Salesforce.com Integration - CRM capabilities and access to AppExchange ecosystem
To learn more about Marketplace Manager 6.4, please visit www.infopia.com/products/mm.shtml

About Infopia

Infopia provides eCommerce software and services to help merchants grow their online business. From inventory and order management, to exposing products to more online buyers, to providing professional business services, Infopia has the right tools to increase online revenues. Infopia is an award-winning eCommerce solution company headquartered in Salt Lake City, Utah. For more information, call 888.337.6352 or visit www.infopia.com.

 

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Contact
Chris Frank
Infopia, Inc.
+1.801.990.4700
cfrank@infopia.com